Beauty & Style Products and Advice from Celebrity Stylist Andy Paige

Makeup Baking


You may have heard the term “makeup baking” and possibly seen some tutorials, but is it for you? I wanted to clear up any confusion and help women of all ages easily achieve a flawless highlighted look and take the fear out of makeup baking.

Makeup “baking” is simply setting your concealer and foundation immediately after application with an excess of colorless setting powder in the areas that need brightening. Usually, under eyes, chins and cheek bones get “baked”, but you can use this technique anywhere you need highlighting. You want to leave this excess powder on for 5-10 minutes, allowing the heat of your body to help the concealer or foundation thoroughly set and create a crease free result. image002

The trouble or contradiction that comes in to play, is that most of us have been taught that excess powder makes you look older, exacerbates lines and can ruin the look of your makeup.

So there are two big differences here. The first is that you need to be using a colorless “invisible” setting powder and not a traditional makeup powder or translucent powder. The second is that this invisible powder needs to be applied immediately after concealer or foundation application, before any foundation creasing.

You want to cake on the powder in the areas you want to brighten with a fluffy eyeshadow brush and then go ahead and finish the rest of your routine. When you’re ready, brush the excess powder away and use a sponge to press any creases out.
Then set with a makeup setting spray.

You’ll be surprised at what a difference this makes. Your face will remain creaseless, bright and set all day long.

Give it a try. You can do it!